GLS Americas 11.26

Organiser Laura and our chair, Fiona, kick off the day with a warm welcome. Grab your seat as we outline some housekeeping, what to expect, and how to get the most out of your time!

The boundaries between gaming, entertainment, technology and financial services are becoming increasingly blurred, creating new opportunities for companies willing to adapt. This discussion will bring together regulatory and industry perspectives on how innovation, changing consumer behaviour and new commercial models will shape the next generation of gaming in America. Leaders will explore the decisions being made today that will define how the industry operates tomorrow.

Fraud is becoming more sophisticated, faster and harder to identify, challenging operators to rethink how they build trust with their customers. This discussion will explore how the next generation of identity, authentication and risk technology can help create safer, smoother player experiences without adding unnecessary friction. Leaders will examine how data, AI and smarter decision-making can reshape the way operators protect their businesses and customers.

hosted by Callsign

11:20 - 11:50 | 11:50 - 12:20 | 12:20 - 12:50

The payments landscape across North and South America has never been more fragmented. Operators are balancing local acquiring, instant bank payments, cards, crypto and cross-border transactions whilst meeting growing consumer expectations for speed, choice and simplicity. A US strategy looks very different from Brazil (Pix), Mexico (cash and bank transfer preferences), Canada (Interac), LATAM local payment methods, etc. As expansion across the Americas continues, what should a winning payments strategy look like? Consumers no longer compare gaming experiences solely against other operators. They compare them against Amazon, Uber and every other digital experience in their daily lives. As expectations around speed, simplicity and flexibility continue to evolve, could payments become one of an operator's biggest competitive advantages?

hosted by PayModum

14:00 - 14:30 | 14:30 - 15:00 | 15:00 - 15:30

The first interaction between a player and an operator can define the entire customer relationship, making onboarding a critical moment for both growth and trust. This discussion will explore how operators can create smoother journeys while meeting regulatory obligations and protecting against risk during initial player acquisition. Leaders will examine how payments, fraud, compliance and product teams can work together to design experiences that convert legitimate customers and maintain confidence.

As gaming markets continue to mature, regulators are facing new challenges in balancing innovation, market growth and consumer protection. This keynote will bring together regulatory perspectives on how frameworks are adapting to new technologies, business models and player behaviours across the Americas. Leaders will explore how regulators and operators can collaborate to build trusted, sustainable markets prepared for the next phase of gaming.

11:00 - 11:30 | 11:30 - 12:00 | 12:00 - 12:30

As operators expand across diverse markets, understanding how players prefer to pay is becoming increasingly important to growth, engagement and trust. This discussion will explore how alternative payment methods can help operators reach new audiences while creating payment experiences that reflect local behaviours and player needs. Leaders will examine how the right balance of choice, accessibility and control can support both commercial objectives and safer gambling practices.

hosted by Neosurf

15:20-15:50